METAL MULISHA HISTORY

 




Started sometime around 1998 or 1999 by Brian Deegan and Larry Linkogle, the Metal Mulisha has grown into the biggest, best and most bad-ass Freestyle Motocross team in the world. We sell clothes, too. Known for winning gold medals, breaking world records, and turning industry tradition upside down through the sport of freestyle motocross, pro riders Brian Deegan and Larry Linkogle launched Metal Mulisha Clothing in 1999.

What began as a group of friends riding dirt bikes in Metal Mulisha gear and competing to see who could do the best tricks has grown into one of the most recognized and respected brands in action sports. Metal Mulisha’s winning form in freestyle competitions like the X Games has helped spread the brand’s message to a growing audience around the world.

Metal Mulisha speaks the language of nonconformity with distinctive apparel that includes graphic tees, jerseys, boardshorts, fleece, tanks, denim and accessories; and encourages guys and girls to “join the domination” and express their rebellious spirit and daring attitude. A familiar name at events such as the Red Bull X Fighters, Rock Star Mayhem Tour, and the Dew Tour, Metal Mulisha boasts an A-list roster of well-known athletes including founder Brian Deegan, creator of the “Mulisha Twist;” and highly decorated freestyle riders, Ronnie Faisst, Jeremy “Twitch” Stenberg, and the late Jeremy Lusk. Metal Mulisha has also formed partnerships with athletes including MMA fighters Renato “ Babalu” Sobral, Jason MacDonald and Dan Henderson, as well as metal band Machine Head.

Today, Metal Mulisha continues to fuel the rise of freestyle motocross, and is dedicated to improving guidelines for the sport. In 2009, Metal Mulisha established the LLF Lusk Legacy Foundation in an effort to promote safety in freestyle motocross after the passing of team rider, Jeremy Lusk.

The Metal Mulisha lifestyle continues to expand, launching product collaborations with major brands like Rock Star Energy and Etnies and introducing new product categories later this year. With strong distribution in the U.S., Canada, and Australia, Metal Mulisha can be found at over 2000 retailers worldwide.

 

BRIAN DEEGAN CO-FOUNDER OF METAL MULISHA


At a young age, Brian developed a passion for racing. Growing up in a small town in Nebraska, Brian wasn’t into football so instead he rode dirt bikes. He soon realized he had a talent and wanted to pursue his dream. After graduating from High School, he told his father to give him one year and if it didn’t work out then he would come back home and go to college. With his dreams in front of him and Nebraska in the dust he headed for California on a credit card, old truck and his dirt bike. Turning pro at age 17, Brian rode his way onto a Supercross Team. In 1997 at the LA Coliseum, Brian Deegan won the 125cc main and in true rebel fashion, ghost rode his bike across the finish line. This was the beginning of what we know today as Freestyle Motocross. Brian Deegan founded a group called the Metal Mulisha and despite numerous broken bones and almost dying 3 separate times, went on to win 10 X-Games medals! In his most recent near death experience Brian lost a kidney and severely injured his spleen while filming for MTV’s Viva La Bam. Today FMX is recognized across the world as one of the premiere events in X-Games.

Whether Brian is back flipping his dirt bike 80 feet to dirt in his backyard or showing up for his next business meeting, you can be sure that Brian isn’t slowing down anytime soon. Currently Brian is determined and focused on progressing his career from two-wheels to four-wheels. Although Brian still competes in X-Games, he has a vision for the future of Off Road Racing and believes there are tremendous growth opportunities within the sport. Recently Brian formed the Rockstar/Metal Mulisha/Lucas Oil team and already he has made it to the top 3 in point standings in the Lucas Oil Off Road Racing Series. You can expect to see many more wins from Brian Deegan and the Rockstar/Metal Mulisha/Lucas Oil team. This is not just another hobby for Brian; he has his sights set on dominating the sport just as he did in Freestyle Motocross.




METAL MULISHA CLOTHING